Jewellery Industry Awards (JIA) Finalists - Jewels of the Kimberley


Jewels Of The Kimberley JIA Finalists

in Blog Posts

For the second year in a row, Jewels of the Kimberley was heralded as one of the finalists in five categories for the Jewellery Industry Awards (JIA). For 2015, these categories include: Retailer of the Year, Best Merchandising and Window Display, Best Enduring Product, Best New Product, and Best After Sales Care and Customer Service.

Jewels of the Kimberley Jewellery

The Jewellery Industry Awards is judged by jewellery suppliers, retailers and industry experts and each year an individual or business is named the winner in each category. Last year, Jewels of the Kimberley won two out of the five nominations. So what, you may ask, is their secret to this earning honour?

Unique and Timeless Designs

Our head designer and creative director, Jodi Penfold attributes the success of the business to the company’s “vision of new and original designs incorporating South Sea or Australian pearls and diamonds, which constantly push the boundaries of possibility and push away from the normal and every day.”

To create a truly unique piece of jewellery, Jodi also makes sure to use “the natural diamond colours coming out of the Kimberley region of Western Australia that incorporates all the colours of the rainbow and the Kimberley wet season sunset sky. I bring together these elements to create jewellery that is both very distinctive in style and incredibly wearable through versatility and practicality. And so as a result Jewels of the Kimberley has transitioned into the premier destination for diamonds and diamond engagements rings in the entire North West.”

It is with this vision that Jewels of the Kimberley has become known for designing pearl necklaces and pendants that stand the test of time. The ‘Dreamtime Pendant,’ a hand crafted 18ct two tone pendant featuring a yellow gold frame with a scatter of white and Kimberley champagne diamonds, and a white gold centre featuring white and natural gold Broome South Sea Pearls, won the JIA Award for ‘Best Enduring Product’ last year.

Jewels of the Kimberley Pearl Necklaces

Exceptional Customer Service

The second award that the business bagged last year, and again was nominated for this year, was for Best After-sales Care and Customer Service. So, what’s the secret? Jodi and the team “believe that it is important to provide the best possible service to all of our clients. This can only be achieved when we help clients find a piece they truly love and one that suits their lifestyle and personality perfectly. Whether with a client browsing through our displays at our physical store, or welcoming a customer coursing through our product catalogue online, we strive to provide a great shopping experience to each customer with our outstanding customer service. This, together with our exquisite product offerings, has contributed to the business’ success and the awards bestowed upon us.”

In the years to come, Jewels of the Kimberley will continue to push the boundaries when it comes to creating exquisite pieces that clients will love and an experience they will never forget, whether this is through diamond earrings in our store or pearl rings online. We will continue to value our customers and consistently provide unparalleled before and after sales customer service.